As we’ve seen in past readings, mastering the basics is really the key to good professional and business writing. One big takeaway from this chapter is that the cover letter is the most important example of this. Submitting a cover letter with grammatical errors and sentence level issues takes away any possible consideration for the job that you’re applying for. Focusing in on the most basic details and rules of proficient professional writing is step one in creating a well polished cover letter that will get you the job you want. Producing a cover letter that is complete and clear also shows the employer that you take pride in your work and pay attention to the small details.
Another big point that someone who has read this chapter should know, is that the cover letter shouldn’t be about the applicant. It should be about what the applicant can do to benefit the employer. Rather than using the cover letter as an opportunity to boast about your capability for the position you’re applying for, the space is better used by explaining what qualities you would bring to the company that would benefit them.
Additionally, being clear and specific in the cover letter was highlighted as a big point in chapter ten. Specificity is especially important when you’re describing past experience, skills, or qualifications that you may have. This allows the employer to get a clear interpretation of you and the qualities you bring to the table. Trying to create a mental picture of what you’ve done and who you are will most likely get you the best results.